Wieden+Kennedy and Coca Cola make ‘Zero Sense’.

Zero Sense is a mood video I produced for the Amsterdam advertising agency Wieden+Kennedy. It was shown before Coca Cola went on the market with its new product Coke Cola Zero. The video was presented to the compan’s  Executive Board in Atlanta to show them the tonality of the upcoming advertising campaign. Some screenshots give an impression of the visual that we used to make no sense and to turn all expectations upside down.

Title: Zero Sense [2008] // Client: Wieden+Kennedy, Coca Cola // Director, Post-Production, Visual Concept: Twothings, Nine878, Lordh
More info: Wieden+Kennedy Website, Coca Cola Zero Website